Action Grantee: Michelle Benham / Faith In Solar

Michelle Benham / Faith in Solar

Action Grantee Michelle Benham's film Faith in Solar aimed to mobilize faith-based communities in North Carolina to urge state Attorney General Roy Cooper to use his authority to enforce Duke Energy’s corporate charter. The goal of Faith in Solar was to set a precedent for large, politically influential utility companies around the country for providing clean, renewable alternatives to energy production. Faith in Solar went live on ncwarn.org's Emergency Climate Response (ECR) page, Facebook and YouTube on Janaury 6, 2016. Metrics were analyzed January 6 - April 7, 2016. Impact was measured by hits to the ECR page and actions while on that page (i.e. letters sent to Attorney General Roy Cooper) by through-clicking the "Take Action" button. Over the course of the measurement period the ECR page drew 3,672 page hits and resulted in 113 letters sent to Attorney General Cooper. There are 13 presentations for more that 700 people expected through 2016. There is ongoing encouragement for people to contact AG Cooper. Learn more about the project here.

Michelle Benham: Faith in Solar

About the Project

Michelle Benham's Faith in Solar video campaign aimed to mobilize faith-based communities in North Carolina to urge state Attorney General Roy Cooper to use his authority to enforce Duke Energy’s corporate charter. The goal of Faith in Solar was to set a precedent for large, politically influential utility companies around the country for providing clean, renewable alternatives to energy production.