Three Benefits of Short-Format Video for Conservation Outreach

Is video really worth it? At Conservation Media Group we are convinced that the return on investment is significant and conservation groups should be using video to advance their campaigns and initiatives. Here is why.

Optimal Use of Video to Maximize Petition Support

How can web video lead to tangible outcomes for Conservation efforts? During the pilot campaign, Conservation Media Group learned a few valuable lessons for the optimal use of video in maximizing petition signatures.